09.16.08
The word “bohemian” has been thrown around this past month, and we were wondering how it actually pertains to stationery. The old bohemian “hippie” gypsy rose is long, long gone. In its place, we welcome the hip and couture style of mixing and matching patterns. This isn’t your grandmother’s patchwork anymore, or that pair of jeans you cut slits into and added fabric; this bohemian style is saturated in color and unique vintage patterns. It’s about the layering of a printed pattern paper with a solid layer or two on top.
Our upcoming wedding book offers a truly custom look to a bohemian style. The lovebirds pattern is one of my favorites, because it has the vintage feel of old fabric that you desperately search for at antique stores. The rose’s pattern offers a saturated bottom layer with a red middle layer, white top card and a little rose motif to tie the whole set together. As always, our patterns can be made with the color choices of your special event. Why not add as much style into your invitations as you put into the decorations of your gathering? The invitation sets the tone and is that first impression you just can’t take back.
-- Megan @ L.V.
09.10.08 Pantone has recently released their colors for spring ’09, focusing on fashion and home accents. What’s that? Of course you can carry those marvelous colors throughout your Luscious Verde invitation choices! Don’t be stuck in ’08, silly. I’ve compared some of their top colors to our paper choices. Yes, it’s fun and I’m a nerd. Pantone 15-3817 Lavender = Orchid paper Pantone 18-2328 Fuchsia Red = Beet paper (a personal favorite of mine) Pantone 15-1626 Salmon Rose = Cotton Candy paper Pantone 16-0435 Dark Citron = Kiwi -- Megan @ L.V.
09.08.08 At work, when you talk on the phone every day to a person you’ve never met, you tend to get curious about what that person is like in real life. Well, maybe you don’t, but we here at Luscious Verde are a specific breed of character. Perhaps it’s the drinking water from the pristine Cuyahoga River. Perhaps it’s the fact that we’re obsessed with Project Runway. Or, probably, it’s because we’re all a little bit weird. Not in a bad way, mind you, but it takes a specific kind of person to deal with the highs and lows of custom stationery. And we realized, hey, we talk to people every day who we’ve never met, and who are fans of our work. But just talking to them isn’t enough. We’re curious about their trials and tribulations, their outlook on life, and their favorite alcoholic beverage. So we’ve decided to feature, every few weeks or so, a retailer of our products that we want to get to know a little better. Behold the second entry into our illustrious Retailer Spotlight: Elise from No Regrets in Newton, Massachusetts. Name: Elise Cherny Where were you born and raised? Sharon, Massachusetts. When did you start in custom stationery? 1988 – can’t believe it’s been 20 years! For God’s sake, why? My mother started the business. When she passed away, my father said, “Try it. If you don’t like it, toss it.” What was I thinking? Family? Pets? Family you wish were pets? Fabulous husband, two fabulous children and Lola, the cutest pug on the planet. What are your guilty pleasures? I don’t feel guilty! What’s your favorite beverage? Starbucks and cabernet – but not together! What’s your favorite font? Such personal questions…Wendy for girls and Bernhard Modern for boys. Not to toot our own horn, but what’s your favorite Luscious Verde design? Can I toot my own horn? I love your designs but I love being able to customize them even more! Other than being awesome at stationery, what else are you really good at? Since I’ve been a “paper mogul” for 20 years, I haven’t had time to be good at anything else! My hidden talent…hmm…I can pick fabulous restaurants!
09.05.08 Straight from the Luscious Verde packing desk, I’ve noticed a flurry of our Orange Juice paper being used in everything from mitzvahs and weddings to super-cute birth announcements. Orange is definitely the hot color this season. If you every wander into our studio here in Cleveland you’ll see our very own Wendy sporting at least some shade of orange. Today it’s her brown, orange, and yellow patterned flip flops. Oh yes, flip flops are encouraged and appropriate, at least at this workplace. Pair our Orange Juice paper with our Breeze cardstock and your stationery will be a fashion must. So, if you want to be one of the cool kids, Orange is the way to go as an accent or base color choice for your invitation sets. But please keep in mind that an orange jumpsuit (with or without stripes) is never the way to go… (P.S. For a picture of a cute card using Orange Juice, check out the Elliott Lawrence card in our Baby Boy section.) -- Megan @ L.V.
09.02.08 Rob asked me to write a few lines for our blog. After a long pause, I agreed. You must understand that it is rare I am asked to write. I just recently learned the correct spelling of Wednesday as I look at my calendar for a quick reference. The beauty of our company is that even someone grammatically challenged like myself can be successful within a literary/style-oriented company. Speaking of style, I am also am known to wear white socks with dress pants. I have been told I fit in like a round peg in square hole. However, that is precisely why I do fit in. Our company is different, just like our people. (At least that’s what I keep telling myself.) My role in the company is simple: I ensure efficiency, make sure we produce the best product we can, and get the product to the customer a day before they even know they want it. There are some other minor details like equipment, IT, HR, safety, policy writing /enforcement, process improvement, building maintenance, yadda, yadda, yadda. Easy. When I came to Luscious Verde (after two interviews, one lunch and a two hour on-site meeting totaling almost nine interview hours), I knew I found one of the most creative and intelligent groups of people in my career. I almost ran screaming like a schoolgirl. Ultimately, I believe LVC has improved since I joined, because I know I am better for being here. My final point of view: “If you cannot be a great example, at least be a horrible warning.” -- Joe @ L.V.
